Matt Cutts: Being Google’s “Lightning Rod” For Unhappy SEOs Might Not Be Productive.
Head of Google's web spam team Matt Cutts opens up more about decision to extend his leave through 2015. Cutts also suggested that having himself or anyone be a public face for Google in terms of publisher issues might not be a good use of time, because that role tends to be a “lightning rod” that attracts negative energy.
Head of Google's web spam team Matt Cutts opens up more about decision to extend his leave through 2015. Cutts also suggested that having himself or anyone be a public face for Google in terms of publisher issues might not be a good use of time, because that role tends to be a “lightning rod” that attracts negative energy.