What is SEO and how it works?

[Grimasharma]

SEO stands for search engine optimization, which is a digital marketing strategy that focuses on your website's presence in search results on search engines like Google. When you understand how SEO works, you can use different tactics to increase your visibility (or how high you rank) in search results.

[Jyuli Dhiman]

An SEO Strategy?

1. Step #1: Create a List of Keywords.
2. Step #2: Analyze Google's First Page.
3. Step #3: Create Something Different or Better.
4. Step #4: Add a Hook.
5. Step #5: Optimize For On-Page SEO.
6. Step #6: Optimize For Search Intent.
7. Step #7: Make Your Content Look Awesome.
8. Step #8: Build Links to Your Page.

[Jyuli Dhiman]

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In addition to daily news stories from our editorial staff, Search Engine Land publishes daily articles from expert contributors that cover SEO issues mainly from an in-the-trenches perspective.

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[Guest]

SEO is the process of taking steps to help a website or piece of content rank higher on Google.

[Rohan Tiwadi]

SEO isthe process of taking steps to help a website or piece of content rank higher on Google. To make it a bit simpler, search engine optimization means taking a piece of online content.

[SwatiSood]

SEO is the process that organizations go through to make sure that their site ranks high in the search engines for relevant keywords and phrases. .

[Guest]

SEO is performed because a website will receive more visitors from a search engine when websites rank higher on the search engine results page (SERP).